Alex Lefkowitz

  • Alex Lefkowitz is the founder and CEO of Tasty Edits. He holds an MA in Entrepreneurship and is an experienced video editor, having edited hundreds of videos for dozens of creators before starting his own video editing company. Since launching Tasty Edits, he has directly managed thousands of video and thumbnail orders. Now, he draws on his experience working with professional creators to write about video editing, the creator economy, and video marketing. You can also read his work on Hackernoon and Medium. Plus, he's contributed several expert opinions in interviews and articles as a guest on platforms like Jotform.

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Posts

What Are the Best AI YouTube Video Description Generators?

Your YouTube description is a critical component for video SEO and viewer retention. Not only does it play a major part in winning over the YouTube algorithm. It will also help viewers who just clicked through to your content assess whether it’s right for them.  The bottom line? Writing a killer video description

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TubeBuddy vs VidIQ: What’s the Better Tool for Creators?

When you’re leveling up your YouTube channel, it’s essential to use the right tools. Especially when it comes to YouTube SEO. Professional creators use YouTube SEO tools to optimize their content, make data-backed decisions, and gain an edge over competitors in their niche. As soon as you start looking around, there are

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Three Key Benefits of Paying Someone to Manage Your YouTube Channel

When it’s late and you’re struggling to optimize yet another one of your videos for SEO, it’s a tempting thought: hiring a YouTube channel manager.  Instead of wasting hours taking care of all your own technical workflows, you outsource them to a seasoned expert.  However, finding a channel manager means a serious investment

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How to Add a YouTube Channel Manager

Outsourcing YouTube channel management to seasoned experts has a wide range of benefits.  You free up your time and headspace. You overcome creative decision fatigue. And you have a human partner to help you make strategy decisions custom-tailored to your channel goals.  That said, how do you actually give your channel manager permission to

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Is it worth learning Premiere Pro for creators?

Adobe Premiere Pro is the industry standard among video editing tools.  It’s what the vast majority of professional editors use, there’s a huge community around it online, and thousands of plugins.  But is it worth learning as a rookie creator? Or should you invest your time elsewhere?  Here’s a full

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